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How Cisco Leverages a Multi-Event Mobile App

Cisco is a brand known for many things - one of which happens to be putting on lots of events. From internal meetings and sales kick-offs to customer and external facing conferences, the events team at Cisco is a busy bunch. For brands and organizations that host numerous events throughout the year, multi-event functionality in a mobile app is important. It enables them to create one, single app that plays host to individual events throughout the year. DoubleDutch has just the solution...

Social Media for Savvy Marketers, a Cisco event, will focus on how technology has transformed the way people use social media - and how brands interact with their customers and prospects. Attendees of the event download the Cisco event app, select Social Media for Savvy Marketers from the event picker, log in and they're golden. That's the beauty of multi-event functionality with DoubleDutch.

Of course, a conference focused on social also requires a mobile event app with real social features. Attendees are able to check in to sessions, speakers and exhibitors as well as share updates and photos and like and comment on each other's posts in an engaging social feed.

You'll also notice some pretty slick icons - Cisco has taken complete advantage of the customization features enabled in DoubleDutch event apps. Our back-end CMS is a drag and drop editor, so creating a unique look and feel across multiple events is easy and intuitive.

Get a mobile app for your next event. Request a demo today!

By DoubleDutch Insider | April 18, 2013

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