Ensuring exhibitors see value in your event is a key element of success. When exhibitors are happy with you they're more likely to invest in a sponsorship package for the next event. Meaning great things for you...
The Society of Government Meeting Professionals kicked off their National Education Conference & Expo today in Orlando, FL. To provide greater value to exhibitors, the event's organizers created custom badges as part of an exhibitor booth scavenger hunt. To unlock the badge (and an opportunity to win some sweet prizes) attendees download the mobile event application, and scan a QR code to check in to the exhibitor booth. Once they do that, they've unlocked a unique badge which can be shared in the activity feed.
Aside from unlocking badges, attendees also have the opportunity to connect with each other and share photos, comments and likes through the activity feed. The event has already seen lots of engagement through the mobile application and we're excited to see what kind of ROI comes through for the exhibitors with elevated profiles in the mobile application.
Find out how DoubleDutch can help you excite exhibitors at your own event.