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Adding Games to Your Event to Increase Engagement

Game Mechanics. It's a fancy word for something that's been around for a long time... games!

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Adding Games to Your Event to Increase Engagement

March 6, 2012
Game Mechanics. It's a fancy word for something that's been around for a long time... games!

Event App Promotion Basics

March 5, 2012
How do you increase engagement with your mobile apps? In the event space, we have come to notice some basic themes, outlined below. Each theme will be described in more detail in posts to come. Examples are welcome so please leave your comments below!

UBM Announces Partnership with Mobile Event App Provider DoubleDutch

February 9, 2012
Today, UBM Tech Web put out a fantastic press release announcing their partnership with us, their mobile event app provider. We have built apps for various events, including the Enterprise 2.0 Conference, Macworld iWorld, Cloud Connect, and others. Our apps run natively cross-platform -- so if you have an and[…]

How to Choose a Mobile Event App (Part 1)

February 1, 2012
This is the first in a series of posts designed to be a "Checklists for Event Organizers."  I'd like to first help you determine how to best select a mobile event app vendor. Let's start by considering three topics: attendee profiles, desired behaviors, and the event environment.

The Mobile Engagement Layer

January 11, 2012
We spend a lot of our time speaking to customers and potential customers about the ROI of an investment in mobile. While there are a lot of potential benefits to choose from (always on, access to data, geosocial, context, sensors, etc.), there is one potential benefit that stands head and shoulders above the […]

Bronze Medal in Event Technology Awards 2011

December 8, 2011
DoubleDutch is happy to announce that we have won 3rd place in Event Marketer's "Event Technology Awards" for 2011. This speaks volumes to the impact we have made on the market, and the impact DoubleDutch has on a company like Cisco.

DoubleDutch Wins 2nd Place at Location and Beyond

November 2, 2011
After 6 riveting Fast Pitch presentations, a panel of investor judges and the entire crowd voted for their favorite start-up last night at the Intercontinental Hotel in San Francisco.