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Why Strategic Intent is an Important Requirement for Successful Events

As the COO of a multinational company, fulfilling the strategic intent of every event was my number one priority. Strategic intent is the single most important requirement for a successful event.

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Why Strategic Intent is an Important Requirement for Successful Events

March 27, 2018
As the COO of a multinational company, fulfilling the strategic intent of every event was my number one priority. Strategic intent is the single most important requirement for a successful event.

Is Investing in Star Power at Events Worth It?

March 21, 2018
For an event planner, it's like hitting the jackpot: You've landed a celebrity keynote for your event. Now the magical confluence of name recognition, celeb status and public curiosity are sure to lure attendees in droves, right?

Ice Breaker Espionage: The Only Way to Start Your Next Event

March 20, 2018
DoubleDutch powers thousands of events for our clients, but we have our own events as well, like our annual holiday party. Last December, while our team was securing locations, food, and drinks, our Engineering Manager - Adam Liechty - was on a secret mission to add a little twist to the party. 

At DoubleDutch, We Stand With Parkland

March 16, 2018
Last week, my daughter’s school sent out a communication to parents around a series of investments they were making to protect the school’s students from an armed attacker.  Construction to improve sight lines. Security protocols. Escape routes.

Have Peace of Mind With Safety Check

March 15, 2018
Every event that DoubleDutch powers has different goals – educating employees, engaging with clients, learning with peers, and the list goes on. While events may have different goals, all events prioritize the safety and security of attendees, which is why we are excited to announce our new Safety Check featu[…]

5 Essentials for Mastering Brand Messaging at Your Events

March 14, 2018
It's true: Everyone loves a party. But a club-worthy playlist and signature cocktails are not the real reason companies, from Fortune 500 to early-stage startups, throw events. They do it with one main goal: to maximize face time with current clients, future clients and potential investors, advertisers or spo[…]

Friends of DoubleDutch, a Few Thoughts on the Recent Fundraise

March 8, 2018
Some big news hit the wire today.  After more than 7 years of operation, DoubleDutch is now cash flow positive (and has announced some new funding from KKR, Bessemer, Bullpen, and others).