The term “dogfooding” refers to the practice of a company using its own products to test and promote its product. It originates from an email sent in 1988 from Microsoft manager Paul Maritz to Brian Valentine, test manager for Microsoft LAN software with the subject line, “Eating our own dogfood,” tasking him[…]
DoubleDutch is excited to announce we are now accepting submissions for our 2017 #EventProf of the Year Award!
Overview Every year, Hormel Foods Corporation – makers of Hormel® Chili, SPAM®, and home to a stable of global brands – hosts an internal meeting, spanning the course of one week, with a three-year group rotation. Years one and two bring the executive and management teams together, a group of over 200. In yea[…]
Following the outpouring of pride and success from our participation in Women’s March on Washington, we are happy to announce a new initiative: DoubleDutch Connect. Redefining Human Connection. Inspiring Social Change.
We decided to take control of our destiny yesterday, and it wasn’t easy.
When the marketing team sat down to brainstorm our holiday campaign, we realized that 2016 was insane. The national news that surrounded our everyday lives made our day-to-day priorities seem almost muted in comparison. When the Orlando Pulse shooting happened, we immediately leaned on each other and our Dou[…]
Community building is tough business — especially when that community is online, where there is countless competition for people's attention. And it's doubly hard when you're trying to build a community of enterprise software executives, who are already pressed for time. But that didn't stop Jason Lemkin, a s[…]