Our CEO, Lawrence Coburn, kicked off LIVE 2016 with a vision for the future of Live Engagement Marketing and the convergence of the physical and digital worlds. At the heart of his presentation is how machine learning will impact the event experience, transforming how event managers and marketers do their job[…]
Whether you're in event planning, digital marketing, HR or sales, chances are you'd agree that the more accurately your team can address the needs of its audience, the better. There's no shortage of behavior-based data available from traditional email and digital activities — say, tracking which whitepaper a […]
Last week, DoubleDutch celebrated the convergence of the physical and digital worlds of marketing at LIVE 2016. It was an opportunity for marketing and event professionals to come together and think critically about using live events to meet tangible (and measurable!) business goals — and, of course, network […]
“The Dreamforce of Oakland."
Another year of Dreamforce, has come and gone. If your week of nonstop learning, free swag, and endless drinks at the world’s largest software conference now feels like a dream, don’t let those memories fade!
Sponsors and exhibitors play a pivotal role in the revenue that drives events. In order to retain and grow that revenue, your ability to assist your sponsors in demonstrating the value of their continued partnership is critical.
For one week in October, a global technology community of 150,000+ people descend upon San Francisco to create an entirely new ecosystem within the city called Dreamforce.