Last week, DoubleDutch celebrated the convergence of the physical and digital worlds of marketing at LIVE 2016. It was an opportunity for marketing and event professionals to come together and think critically about using live events to meet tangible (and measurable!) business goals — and, of course, network […]
“The Dreamforce of Oakland."
Another year of Dreamforce, has come and gone. If your week of nonstop learning, free swag, and endless drinks at the world’s largest software conference now feels like a dream, don’t let those memories fade!
Sponsors and exhibitors play a pivotal role in the revenue that drives events. In order to retain and grow that revenue, your ability to assist your sponsors in demonstrating the value of their continued partnership is critical.
For one week in October, a global technology community of 150,000+ people descend upon San Francisco to create an entirely new ecosystem within the city called Dreamforce.
It’s that time of year again. The biggest and best B2B business software event of the year, Dreamforce, is just around the corner. If you work in software it’s our Burning Man, our Olympics, our Carnivale, all rolled into one. It’s also the crown sales and marketing jewel of the most powerful SaaS company in […]
At DoubleDutch, we believe that live events are both an art and a science. Event marketers have an innate ability to create experiences to generate energy that moves people to action, but great events don’t happen because of an excited crowd, luck, or even flawless event execution. Great events are a result o[…]