Food may not leap to mind as a top priority when planning an event, but guests are just as likely to remember a bad meal as they are a good speaker. Hidden costs and unforeseen allergies are only two elements that can make choosing your event food an unnecessary source of stress if you're unprepared. Follow t[…]
With 12,000 people roaming the vast expanse of the Sands Expo and Convention Center in Las Vegas, the IMEX 2017 organizers needed tools to make the experience easy for attendees to navigate—and to ensure that none of them felt like just another number. DoubleDutch is an exhibitor at the event, the largest ann[…]
Video livestream is a great way to expand your event reach beyond the four walls of your venue. Not only does it increase your virtual attendance, a Digitell Survey found that up to 30 percent of people attending the livestream of an event attended the actual event the following year. But in order to pull off[…]
This is the first part of a three-part series by Shane Brethowr, founder of Overflow Story Lab, about how to make the most of your event speakers before, during and after the event.
When's the last time you made a mistake while planning or throwing an event? It probably didn't feel very good, but mistakes often have a silver lining. Why? Because it is usually from these failures that you learn some of the most valuable and important lessons of your career.
Last month, I released my eBook ("Meet Charlie: The World's Greatest Event Marketer") about my decade-long journey from inexperienced event coordinator to a seasoned, data-driven event marketer.