For the past two years, I’ve written articles about the importance of conference name badge design (2014 and 2015) to enhance networking opportunities at live events. This year, myself and the rest of the team at NamesCon thought it would be a good idea to start from scratch and completely redesign our name b[…]
Professional events can be intimidating, even for extroverts. You open the door to a giant hall, and there is a lot of pressure to make connections that will last or lead to something important. Adding to the daunting atmosphere? Often, the layout of the conference.
The only attendance driver more important to event registrants than networking is education.
Connecting the Physical and Digital Experiences A question we often hear from our customers is how to drive more app adoption and engagement at their events. We know they spend a ton of time and energy producing app promotion kits, event signage and more to drive adoption, but what else can you do?
Networking. It's the real reason attendees go to your conference every year; not to go to seven breakout sessions or listen to speakers wax poetic about their favorite topics (although education is up there, too!). Seventy-five percent of conference attendees (and 84 percent of people under 35) say networking[…]
You may be forgiven for thinking that partnering with a creative agency is solely about making things look great, different or unique; and to a degree, you’d be right. But the real value of a successful partnership lies in the ability to leverage in-house expertise to drive exceptional results for your busine[…]
“Cause we like to party” said Beyonce, featuring Andre 3000 circa 2011, and also every single person at Dreamforce.