How does a content marketing technology company run its own content marketing program? Very strategically.
Talk to any business software executive right now and all they want to talk about is Machine Learning (ML). There is a real belief that the vast data sets that companies are accumulating about their customers, their employees, their partners, their competitors, etc, when combined with 2016 computing power and[…]
I recently sat down with Harry Stebbings for The Twenty Minute VC — a podcast series covering the latest in the business world. We discussed a lot in a short amount of time, but here are some of my favorite topics in the podcast:
Engaged Eddy. Networking Nancy. Innovation Irene...
As marketers and event planners, living up to the expectations of our clients and prospects can be a daunting task. Take our organization and the standards we have for our conferences as an example.
In the Stone Age of event marketing, attendees were stuck squinting at name tags and making awkward small talk around the buffet table. They struggled to find common ground, and often found themselves floundering in conversation with people they had little in common with—when the perfect sales lead or busines[…]
PF Chang’s Event Planning Manager, Lorrie Fickas of Arizona, shares her success stories using DoubleDutch, her career insights, and what keeps her at the forefront of technology.