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DoubleDutch Case Study for Events: Collinson Media Pink Party

As a company that provides innovative solutions to clients, Collinson Media knows to lead by example. For their annual Pink Party, an event devoted to breast cancer awareness at the recent DMAI Conference, they had several goals for the 2010 version:

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DoubleDutch Case Study for Events: Collinson Media Pink Party

August 10, 2010
As a company that provides innovative solutions to clients, Collinson Media knows to lead by example. For their annual Pink Party, an event devoted to breast cancer awareness at the recent DMAI Conference, they had several goals for the 2010 version:

5 Ways Higher Education Can Use GeoSocial

July 28, 2010
Competition to earn a degree has never been higher. With about 31% of the U.S. population between the ages of 25 and 64 holding a university degree, higher education is fighting for their share of students. At the same time, technology such as mobile geolocation provides differentiation that universities can […]

Geolocation and Conferences

July 12, 2010
The social dynamics of conferences are a bit strange. Hundreds (or even thousands) of individuals converge on a single location for a set period of time. These people are there to network, to learn, and to do business. While some of the learning and networking will happen around the panels, much of it won’t.